Cadillac Dares Greatly by Sponsoring Inaugural Men’s Fashion Week – brandchannel.com
June 11, 2015  //  By:   //  Fashion People  //  No Comment
Cadillac Dares Greatly by Sponsoring Inaugural Men’s Fashion Week
brandchannel.com
The reason Cadillac is backing New York Fashion Week: Men’s rather than take over the Fashion Week formerly sponsored by Mercedes-Benz is simple: Cadillac wants to go its own way—otherwise what is its new “Dare Greatly” positioning all about?

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